The problem is, a "spa" is about the exact opposite of what I'm looking for--where my clients, who used to be in the top 3 for all their keywords, are now falling.

I suspect there's little I can do about this--they will need to establish links with others. I have a bunch of links going out, but they need to get the ones coming in. (They don't have the money to pay me to hunt down in-links for them.)

Very inconvenient. I need to work on the book, among other things, but this will interfere.