alfreda89: 3 foot concrete Medieval style gargoyle with author's hand resting on its head. (Mascot)
Amy Sterling Casil's new publishing concern Chameleon Publishing just finished the first of its three market validation surveys (if you hurry, you can still participate in the survey.) She talks about the value of books, the value to readers--and the fact that neither New York publishing nor Amazon.com has a clue about what readers what. However, this is a fact, something most of us don't think about when we buy from Amazon:

At the 1995 Book Expo America, Amazon CEO Jeff Bezos told a competitor that Amazon, then identified in a large banner as “Earth’s Biggest Bookstore,” that his company

“intended to sell books as a way of gathering data on affluent, educated shoppers.”


Read on to see what is really up with modern publishing potential.

June 2025

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